How Many Google Searches per Day

Google Search, THE digital giant, is the Internet’s starting point. 

Need to learn about something? Just Google it!

The search engine platform can answer anything as fast as a tenth of a second. As a result, Internet users have grown dependent on Google Search and use it multiple times daily. In turn, Google Search receives billions of queries per day, amounting to over a trillion per year.

Learn how many Google searches per day are recorded worldwide and how much an individual Internet user contributes to the number.

How Many Google Searches per Day Key Findings

1. Google receives 3.06 trillion searches yearly, which is equivalent to 255 billion searches monthly and 8.5 billion searches daily.
2. “Youtube” is the most searched keyword in Google with a monthly search volume of 732 million. 
3. The average Internet user makes 3 to 4 Google searches daily.
4. The most searched question in Google is “what is my ip” with over 3.4 million search volume.
5. With more people opting for conversational results, generative AI chatbots are on the rise and Google puts its hat in the ring through Gemini Ultra with 142.4 million users.

How Many Searches Does Google Receive Daily

Google is the biggest search engine platform globally which processes approximately 8.5 billion searches per day. That number translates to 5.9 million searches per minute and 98,333 searches every second on Google!

Ahrefs performs a regular look into search volumes and top keywords of various search engines. As of January 2024, Ahrefs has pulled 16.2 billion keywords from Google.

The top search queries with the highest search volumes worldwide are:

According to these search queries, most Internet users utilize the search engine platform for navigation. In short, Google’s daily searches are mainly for getting to another website page or platform.

As a result of the platform’s huge search volume, Google leads the search engine market with a share of 86.99% as of April 2024.

How Many Google Searches Per Day Worldwide

Google is the number one search engine in all but two countries. In China, Google is merely the third biggest search engine in terms of market share. Meanwhile, Google holds the second spot in Russia’s top search engine list as per market share.

Regardless of Google’s fallout in those two countries, it’s indisputably the biggest search engine in the world. 

The United States leads in terms of using Google daily. The country makes up 26.95% of all of Google’s desktop traffic. 

Following the US is India with a 4.52% desktop traffic share. Brazil trails behind India with a desktop traffic share of 4.35%.

The United Kingdom and Japan also hold huge desktop traffic shares of 3.92% and 3.87%, respectively.

How Many Google Searches Does the Average Person Make Per Day?

There are around 5.35 billion Internet users globally and the average person makes 3 to four Google searches per day. Some do a Google search more than the average. With that, it’s inferred that these Internet users utilize Google multiple times daily.

People mostly flock to Google to get instant answers. As a result, 80% of Google searches are informational in nature. The top most searched questions globally are:

Google then provides its users with personalized results by collecting browser cookies and analyzing search histories and preferences. This algorithm, which is effective even in non-logged-in users, helps consumers remain loyal to Google.

The Future of Google Daily Searches: Google Search is Seeing a Minor Threat During the Rise of Generative AI

The number of daily Google searches has been stable over the years since Google’s steady growth since its launch in 1998. 

In 2022, however, a worthy opponent has challenged Google. OpenAI launched ChatGPT that year and acquired 1 million users in just 5 days. 

Two years after ChatGPT’s launch, it has grown its user base to approximately 180.5 million. Although that number is still distant from Google’s daily global search volume, some consider that generative AI has been “stealing” from Google’s traffic.

More internet users prefer more conversational results, rather than a list of results they have to scour through. The competition between the two might be indirect—since ChatGPT is an AI chatbot, while Google is a search engine—but it certainly exists.

According to a study by Gartner, traditional search engine volume might drop by 25% by 2026. The search engine market might also lose some share to AI chatbots and other virtual agents.

By 2028, organic search traffic might also decrease by half due to more consumers leaning on generative AI-powered search.

To keep up with the rise of generative AI, Google released Bard in 2023. Google renamed its generative AI to “Gemini” in early 2024 to begin a strategic shift to its ongoing branding effort. 

Google’s Gemini is continuously evolving, with Gemini Ultra as its latest update, equipped with deep learning technologies. Gemini Ultra offers coding, help with writing, solving math problems, and generating images.

Google offered these features in an effort to compete with OpenAI’s ChatGPT. The former had an average of 142.4 million users within a year of its release, with 62.6% of its audience from the United States.

In Summary: Google Daily Searches Will Remain at the Top of the Search Engine Game Through Consistent Innovations and Adaption

Over the years, Google has been changing its ways of presenting search results: from rewriting algorithms to adapting through various technological advancements, and even spearheading some.

SEO experts predict that Google will likely prioritize real-time information on current product availability in nearby places. This update is due to the increasing demand for personalized and immediate results.

Moreover, Google will further discourage overwhelming advertising practices. Doing so ensures results are high-quality and information is accessible. 

That said, Google Search will undeniably remain the search engine leader worldwide with its willingness to prioritize its consumers while evolving technologically.